Baixar livro Samantha G Souza [PDF / EPUB]

Enlightened Marketing in Challenging Times

Autor: Felipe Pantoja , Shuang Wu , Nina Krey

Número de Páginas: 658

This volume explores the interconnection of social, political, technological and economic challenges that impact consumer relationships, new product launches and consumer interests. Featuring contributions presented at the 2019 Academy of Marketing Science (AMS) World Marketing Congress (WMC) held in Edinburgh, Scotland, the theme of this proceedings draws from the Scottish Enlightenment movement of the mid-Eighteenth Century, which centered on ideas of liberty, progress and the scientific method. The core values of this movement are being challenged by the rapidly changing, globally shifting and digitally connected world. The contributions presented in this volume reflect and reframe the roles of marketers and marketing in incorporating and advancing the ideas of the Scottish Enlightenment within contemporary marketing theory and practice. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract...

Dairy Production and Processing

Autor: John R. Campbell , Robert T. Marshall

Número de Páginas: 567

A productive dairy industry is vital to providing safe, high-quality milk that fulfills the nutritional needs of people of all ages around the world. In order to achieve that goal, Campbell and Marshall present a timely, lucid, and comprehensive look at today’s dairy industry. Dairy Production and Processing offers not only a fundamental understanding of dairy animals, dairy products, and the production aspects of each, but also a wealth of applied information on the scope of the current milk and milk products industry. The application of basic sciences and technologies throughout the text will serve students well not only as they learn the first principles of dairy science, but also as a professional reference in their careers. Study questions can be found at the conclusion of each chapter, along with relevant and informative websites. An extensive glossary is provided to enable readers to expand their knowledge of selected terms. Topics found in this instructive and insightful text include: • an overview of the dairy industry, • dairy herd breeding and records, • the feeding and care of dairy cattle, sheep, goats, and water buffalo, • important principles of milking...

Phytochemicals

Autor: Colleen Carkeet , Kerry Grann , R. Keith Randolph , Dawna Salter Venzon , Samantha Izzy

Número de Páginas: 267

Increasing knowledge of the various protective effects of phytochemicals has sparked interest in further understanding their role in human health. Phytochemicals: Health Promotion and Therapeutic Potential is the seventh in a series representing the emerging science with respect to plant-based chemicals. Drawn from the proceedings at the Seventh In

Statement of Disbursements of the House

Autor: United States. Congress. House

Número de Páginas: 1678

Covers receipts and expenditures of appropriations and other funds.

NANDA International Nursing Diagnoses

Autor: T. Heather Herdman , Shigemi Kamitsuru , Camila Takáo Lopes

Número de Páginas: 548

The quintessential guide to nursing diagnoses from NANDA-I experts in new updated edition Fully updated and revised by editors T. Heather Herdman, Shigemi Kamitsuru, and Camila Takáo Lopes, NANDA International Nursing Diagnoses: Definitions and Classification, 2021-2023, 12th Edition is the definitive guide to nursing diagnoses, as reviewed and approved by the NANDA International (NANDA-I) Diagnosis Development Committee (DDC). In this new edition of a seminal text, the editors have revised all introductory chapters, providing critical information needed for nurses to understand assessment, its link to diagnosis and clinical reasoning, and the purpose and use of taxonomic structure for nurses at the bedside. Researchers will also find new recommendations to improve the terminology. Additional Key Updates 46 new nursing diagnoses and 67 revised diagnoses Changes to 17 nursing diagnosis labels, ensuring they are consistent with current literature and reflect a human response Refinement of the vast majority of the nursing diagnosis related/risk factors Standardization of diagnostic indicator terms (defining characteristics, related factors, risk factors) to further aid clarity for...